The world's richest man, Bill Gates gave the Son of a book of Fei Ye, wrote: "Like you and I are adventurers." Latest "Forbes" list, the adventurer now has 7 billion U.S. dollars Personal assets, is Japan's richest man. In addition to the trend of wealth, Son more concern is its investment strategy and layout, some of reference.
Qingongjianxue not Xi Panzi, "rapid combination of" earned Diyitongjin
Son was born when the King family is not good, pigs and chickens on his father to make a living. Although life is very hard, but the grandmother is optimistic, progressive, Son of education should be the heart of Thanksgiving 3.5; Son so far reminds me a grandmother, will shed tears. Gradually, the family's efforts, the family is improving, his father started做点小生意, slightly assets. February 1974, 17-year-old Son embarked on a journey to the United States. Studying in the United States in six years, Son study very hard, and often even to walk, eat, or even into the Zaopen Ruce are Pengzhe book, the daily hours of sleep less than five hours. A chance to buy the Son an "electronic community", see the Tug great photos - Intel computer chips to expand photo. He was "excited like a lost consciousness, not only to a lot of sweat and even tears are Chung out." He was aware of this small chip will change the world, to change their life. In this moment he selected his own way to go - "I engage in the computer, entrepreneurs should take the road is the computer industry." At that time, many universities are Qingongjianxue, Son did not want to go to Xi Panzi, That did not think creatively. In his view, was not taking the time to make money while the patent is applied for and sales. He used the "rapid composition of Law," from "Positive", "dictionary" and "screen" the combination found in the electronic dictionary, experts successfully developed after the patent commercialization by the Sharp Corp., which makes Son 100 million yen. In 1978, Son marketing multi-language translation machines and translation software made by the huge rights in the United States set up a company called Unison World, engaged in multi-language translation machines after the commercialization of its product development and import video Computer and video game software development. He bought video game machines from Japan, after re-assembled, in restaurants, bars, cafes and student hostels and other places, during the heyday, he owned 350 video game machines. When all this is so smooth, Son has chosen to give up his throne to give the president a friend, left an "I shall return" (I will come back), to return to Japan. This is only because of his student days as the product of a working tool, a company official preview, but Japan is the real beginning of his career.
Multiple encountered difficulties running the media by "reader's request to do" come to the fore
March 1980, Son graduated from university. He gave up the U.S. business to make money, back to Japan. Because the thought fully in business, even after eight years leading the way to a diploma. Son has returned before the marriage. He then changed the official name of the father's surname "Sun", Japan also decided to naturalization. Smart freshened again played a role - when the household registration officer surnamed Sun told his South Korean in Japan "have never seen," he put his wife first Japanese to "Sun" name, and then invoke this case, a Japanese person "Son . " September 1981, 24-year-old Son set up a registered capital of 10 million yen of SOFTBANK companies. Prior to this, he investigated the 40 projects, according to 25 criteria were assessed, the final decision to do software distribution. But conservative and fierce competition in Japan, his "second pioneering" Diediezhuangzhuang. He was standing on a box on the claim to the company to "Jizhao 100 million yen, the scale of tens of thousands of people" and scare off the first of the two employees. SOFTBANK the development has not been reasonably card, sometimes "too dangerous Titou": At the beginning of the establishment of the exhibitors come up with 8 million yen, although some rely on free software to pull to "hold out window-dressing", but the new company will not be following a glance ; Get sole supplier of the computer stores the software contract, had to seek an unsecured loan ads Media controlled by the rival joint block, only self-media promotion. Published early, the magazine has been in a "loss" of the situation, as the monthly bills such as floods come. Son spent half a year, reading tens of thousands of card readers, six-point reform plan proposed, the center is: "entirely according to the requirements of readers do." Reform programme budget of 100 million yen, which was really the Son Is not a small sum. But Son, if procrastination, there will be a deficit of 200 million yen, with its Zuoyidaibi than to spend 100 million yen was new. To this end, he made famous to the NEC brand appliances manufacturers to do TV, because NEC's personal computers sold, the Son of computer magazines also be Hot, a month before India 50,000, 80% will be returned. India is now 100,000, has sold out three days. Son of the publishing industry on this booming again. After undergoing numerous Kekebanban, Son software distributors and publishers as a firm footing. July 1994, Softbank officially listed, financing 140 million U.S. dollars; 1995, Son acquired COMDEX and ZD publishing sector, with the HKCEC and the media platform has become the global IT industry in Taiwan, he claimed to spend spend lots of money to buy " Hidden treasures map. " Son of "disruption" has just begun. His idols Sakamoto Ryoma is an Innovation, a typical change. Ma told a friend said: "Indoor chaos in the future the situation will disrupt the bucket and more. I like too small knife, small knife too flexible." Next friend with Kodachi see him, Ma took a pistol: "This is too small knife than the more powerful." When friends see him with a gun, Ma it out a "law of nations": "only anti-gun enemies, this book can revitalize the Japanese!" Son is one such person.
Gambling-successful investment premise, sharp vision and beyond ordinary people's self-confidence
In 1995, Son also found that the value of the Internet, although Internet e-commerce transactions was only 300 million U.S. dollars (now has reached 111 billion U.S. dollars), but also at only 177,000 (and now has reached 4.2 million); He also Saddled with 3 billion dollars in debt, but still decided to take the risk Son, Qingli financing of the Internet bets from top to bottom. Subsequently, the Son only a few people to Yahoo's investment 2 million U.S. dollars; March 1996, Yahoo once again to invest 100 million U.S. dollars, accounting for 35% of shares. Yang was later recalled: "At that time, we think that most people Son crazy. In March 1996, emerging companies to invest in a 1 million U.S. dollars is a considerable risk of." After Son-in additional investment and Yabao The total investment of 355 million U.S. dollars. Yahoo listed, the Son of a 5 per cent cash equity, access to 450 million U.S. dollars, after the cash is still the largest shareholder of Yahoo. Son of Yahoo stock share the investment cost of about 2.5 U.S. dollars, to Chonggao the market price is 250 U.S. dollars. Yahoo model represents the typical玩法Son: a combination of risk and strategic; cash in some stock listing to ensure that the cash flow and profitability; most long-term holders of the remaining shares. If the original vision, long-term return on investment than simply the risk of not only high-low. In fact, the Son of this home-risk investment companies in the early shares, does not attempt to reorganize the business; listed after Quanshenertui not - and usually to withdraw from the IPO for the different channels of investment risk. If not return the funds necessary, Son is a bottoms stocks on the network refused to get down the "iron makers." 20 late 1990s, mad Biao process into the Internet economy has pushed two hands: one camp is mad Advertising, the world's sermon "electronic commerce" IT overlord, including IBM, Cisco, Microsoft, while the other party for Son Representatives. The two forces were entrepreneurs provide hardware and software solutions and financial support. Son of an unusual good luck. It was estimated that in 1999 Softbank Investment nearly 300 Internet companies; early 2000, Softbank shares than the issue price appreciation of 90 times, Son prices peaked - 700 billion dollars. "Brenner in the statement and in-line" Son of a wealthy mystery of "Master", the eyes of the entrepreneurs, "Wan Renmi," until the Internet bubble burst in 2001, the tiger god dogs, with Diehui the world.
Japan's richest man, "Art of War", from "The Art of War" drawing nourishment from the spring 1983, because overworked, Son suffering from a serious chronic hepatitis, therefore resign from the post of the president, began养病. During this period, he read a lot of business and history books, more than 4,000 in the period read the book, Son is the deepest impression on "The Art of War" and "rule Lanqisite "Book. Son said: "Lanqisite grandchildren and the Art of War are very good, and interesting is that their ideas very similar. The two of the true spirit of Art of War, the war is not win, and the acquisition is not fighting a war Wins. Many operators and media-related business, and I can not take the acquisition strategy Zhenyi if they read "The Art of War" and "Lanqisite law," and I believe that the acquisition of the business strategy, the perception will be Change…… "Lanqisite grandchildren and believe in the first, and Masayoshi Son told from a young age himself, and when we decide to do, that field will become the first. But the Son is not rigidly adhere to this, he summed up his "Son of War." The Art of War is his fight with the disease, "The Art of War" as the basis, coupled with his own views, created by the "golden rule." "Son of War" can be summarized as follows: first-class attack and defense group, Road to Heaven and Earth, the letter Hui-yong Yan-chi, the top intelligence abbreviated seven Doo, Feng-lin volcanic sea. It is with this art of war, with such courage and perseverance, Son achievements of his career. He said: "Even if I die, the company will be the pattern of life survive and sometimes I will be thinking is how long the company can continue, I think that should continue for at least 300 years. 100 years too short, 500 years is too Not too practical, 300 in the most appropriate. "This is a very unusual look of Asians in the 300 plan, which even the world's richest man, Bill Gates shocked by it. Gates gave the Son of a book of Fei Ye, wrote: "Like you and I are adventurers." Some people say that the Son half of venture capitalists, and half of the entrepreneurs; half Jack Welch, half of Warren Buffett; half of Bill Gates, Jerry Yang half. Of course, a more important point, he is 100 percent of the Son.
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