5/6/08

Successful businessmen need four lights

The lights information: illuminate the "money" -
From big business to be done to find information in state affairs, national political and diplomatic, or even every promulgation of a new policy, contains a business. In the eve of the establishment of diplomatic relations between China and South Korea, a South astute entrepreneurs saw frequent contacts between leaders of China and South Korea, he predicted the imminent establishment of diplomatic relations between China and South Korea, South Korea away from the Jiaodong Peninsula close to the purchase of a lot of land. The establishment of diplomatic relations between China and South Korea, he through the transfer of land use rights to make a large sum. A few years ago, China's environmental problems on the publicity, do a vivid and dramatic, this is a prelude to the Environmental Protection Law promulgated. This message was far more than a million people, but the township enterprises in Zhejiang Province a director is acutely aware of an untapped market and occupation - of environmentally friendly products market. He promptly adjust the product structure of the plant, the development of environmentally friendly products. Since then, the implementation of environmental law in the country, when manufacturers also sitting around the office examining the adjustment of product structure plan, the plant has already developed integrated water purification machines, water pressure filters, and other new products, rapid product on the market in environmental protection station A steady footing. Haier Group CEO Zhang Ruimin Turning to business opportunities with the issue, proposed a unique "eye theory." He transferred enterprises designated as the three major categories: one which has only one eye of enterprises, the concept is still in the planned economy period, eyes only focused on the government of a class is to have two eyes of the enterprises, an eye stare which users And the other eyes stare staff to meet the needs of both sides, he considered that this is a relatively complete market economic laws under the conditions more common phenomenon is also available in the other eye is to have three companies - the former with two eyes To stare customers and employees out of more than那只eyes to stare "opportunity." He said: "The business and life, not a lack of opportunities, but found that the lack of opportunities for the eyes." Kommersant than others the first step to find and use of valuable information, they must possess a "third eye." Lee occasionally listen to the municipal foreign affairs department said a staff member, a Chinese-American investment in the city want, but I do not know what to do good projects. Lee went to call on the evening of the experts, and experts to explore the city and demonstrated the most promising investment market the next day, she prepared a serious investment plan, the third day she asserted with complete confidence knocked by a foreign-lived The hotel door, Gonggongjingjing to Dishang their own investment plans. Foreign-read plan, detailed asked her some questions, she finally agreed to a "partnership" proposal. When penniless, is now in the tax Sansibaiwan yuan a vehicle maintenance manager of the company, Lee recalled his own entrepreneurial experience, said with emotion: "It seems that an insignificant in others the information changed my fate , Seems to capture the business opportunities vision sometimes much more important than the capital. "
Courage of lights: PAA bold rapid
Courage to be successful businessmen with the quality, which is shared by the information, timeliness of the decision. Sima Qian in the "Historical Records" in the business founder Baigui the description is "increasingly, if the beast Zhi bird," and described him as the Tigers capture opportunities Pushi, Eagle catch rabbits in general. Businessmen should be so. I had a friend doing business in 1996, the first half of a thriving shopping centres, he built a building loan, ready to do the following shopping malls, hotels above do. Unexpectedly, the second half of the 1996 surplus was large and medium-sized shopping malls, he hesitated usher in the Chinese Retail Trade Adjustment and variation, the supermarket was prepared to do, wait until someone else's supermarkets have opened up, he does not want a supermarket , Prepared to engage in bank building sold to the financial markets, but in 1998 the office counterparts have targeted banks, and others have Jiezuxiandeng, he also had a good high-tech brands…… This is typical of indecision led to miss business opportunities in the act. Bold business decision-making will not lose no doubt. Many years ago, the director of a textile mill business trip to Taiyuan, one night, when he saw the movie "Xi'an Incident", as Sanchang the flow of people out of theater, I heard several young people walk on: "Zhang Xueliang, General Yang Hucheng, General clothes to wear the color black. "The director did not return to his home overnight He Yan. The next day early in the morning to survey the streets in the afternoon, he immediately called for the factory to 30,000 meters olive green color of cloth. 30,000 Mibu results expected soon in the city sold out. "Strong to act first" wisdom, a Taiwan newspaper reporter accidental "unexpected windfall" of the case once again proved this point. The reporter was ordered to an interview with the mainland Chinese painting master Li Keran, Li Zhai, Unfortunately Master Li Sheng He has been to the West. Due to various reasons, the death of Master Li's news has not been made public, the press Lingjiyidong, raise money to purchase under the Rong Bao Zhai, such as calligraphy and painting shop consignment of all Li Keran painting. The first time in two days, the question people are panic buying that message left for the Masters, where there are missing, the news of a premium will be slightly easier to make a sum. Instead of saying the reporter good luck than he PAA bold, hand-and relentless.
The image of lights: to specify the naval air force to
To Chuangdang to the sea, it is necessary to create a rich businessman image of the features of the times. Following at 7:00 is the plastic image of success must do: 1. To what counts. Many businessmen often make commitments to others, but often not honoured. People who can honor its promise to the people, especially the production will be good. As a great aspirations of the business community, we must strive to match words with deeds. If you can not do or do not want to do, not to say you will do it, you can find any reason Tuidiao, but is not said: "I would like to give it a try." Otherwise, the other will leave very poor impression. 2. To be punctual. For time is money, the business community, we must treasure the time. Cherish the time a performance, that is, when dealing with others to be punctual. Especially in your new friends do business with the business community, if any, when you can begin with several compliance on time, they will deal with all that you are the Corporate Affairs. Instead, on the other side you will not have a sense of trust. 3. To wear appropriate clothing in the commercial exchanges. Generally speaking, these should be Chuande style, gives an extraordinary feeling. However, the pursuit of style, not excessive. Usually, wearing a slightly more conservative more meaningful, it will give people a stable image. 4. You should choose to reflect a positive image of the secretary. Everyone knows that you are the secretary of your contacts and exchanges with the outside world. People will be her as your mirror, from her practice to judge you. Therefore, as the boss, the Secretary must be carefully chosen. 5. A sense of humour. A sense of humour is also important in the business activities of "personal assets" to ease the tense atmosphere of humor is the most effective, most constructive means. If you can share your humor each other, thereby eliminating tension, then you can guarantee Zuoyoufengyuan. 6. Should have the courage to take responsibility. In the business activities of enterprises, there will inevitably be mistakes. Once this happens, leaders should have the courage to take responsibility, not to change the situation, the market downturn with functions such as the pretext to defend themselves, not to shift the responsibility onto subordinates. 7. To give people a sense of trust. Regardless of the size of the scope of management, which are applicable to managers. Whether foreman or manager, once in people's minds a crafty guy, it is impossible to get people's trust. To be honest and say the truth, the truth can not be discounted. In short, managers must make efforts to maintain the management of his trust.
Innovation lights: scholars maintain financial resources inexhaustible creative product innovation Osborne made the eight Key words: new use, copy, change, expand, reduce, replace, conversion, composition, the enlightenment ideas, to create a very practical invention. If the new use, is a typical example of the new technology uses foam. Foam technology first used in bread, and later American businessman用之于rubber, rubber sponge was born German businessman then made a foam; Japan's Suzuki a letter invented the bubble concrete, the noise performance of both warm Jia; After a soap factory in Japan and the use of foam technology is not sinking into a bath of the "floating soap", were competing to buy time. Jay to do with attitude of the U.S. real estate brokerage business of businessmen, one day he drank milk in coffee, a glass of milk brought braved the heat, he Liaoqi napkins wrapped in glass sent to the mouth, not Shen knock over the milk, splash in the legs, and indeed to some of the hot. He was very annoyed, and then to a sudden inspiration, not give coffee mugs, cups Niu Naibei such a development and production of not only beautiful but also heat insulation device? »Day of the tens of millions of people drink Zhuguo The coffee and milk, such devices should be very market. So he put aside the real estate brokerage business, the design of cardboard with foil to develop a "Java shrouds", after the listing of good sales, ordering all parts of the country's businessmen to come. Now, Jay development and production of the "Java shrouds" monthly sales to 4.5 million. Coincidentally, from daily life so as to stimulate innovative ideas to create business opportunities for Guangdong Gree Electric Company bring considerable economic benefits and market competitiveness. 1995, Zhu Jianghong Coca-Cola vending machines in the United States to see the color is gorgeous, inspired his inspiration. So Geli has a patented new products: Lightboxes Guiji air-conditioning. The air-conditioning for several decades to sweep away the air-conditioned "cold face", Guimian on the picturesque, "fruits and fragrance," another bit of the aesthetic. It is Zhu Jianghong "Chujingshengqing", has brought Guiji air-conditioned "face" so that the color of Guiji Gree air-conditioning than similar products on the market price of more than 300 yuan higher than in the domestic and international markets are very popular. With the product of intellectual property rights, not competitors, the company is on the market, sales of hundreds of air-conditioning in the highest profit margins. The market economy dialectics tells people: but new ideas often have a way out. □

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